*Just in case, here’s the first, and third part of the series.
So hopefully by now you’ve realized you need to have some kind of system in place to follow up with first-time guests. Most people probably have well over a hundred first-time guests in the course of a year. So how would your church be different if you were able to get some of them to come back and become part of your church?
I know it’s not the most impressive thing you’ve ever seen, but I think there are a few strategic elements.
Notice the first three lines. On most response cards we ask for information that people don’t care to give and that takes the longest time to write. Here people can put their name, email address, and then we ask them to check off if they’re a first or second time guest, regular attender, or member. This is the most important information. Many don’t like sharing their address, but won’t mind sharing their email, as long you promise to not do anything weird with it or sign them up for something. Next is the address line and best contact phone number. Finally, on the bottom, is the line where they can write in how they found out about the church.